Clarity is the basis of communication. A lack of clarity in communication can do a great deal of damage. When it comes to information-carrying signs displayed in public, they should strictly be brief and precise. To be honest, not everyone succeeds in proper communication. The “Useless, Unsuccessful, and Unpopular Signage” Facebook group encompasses such epic fail attempts at communication, and here are 40 of the best ones.
The UUU Signage project began in November 2014 and since then, the group has garnered nearly 191k members. Throughout their long journey, they’ve been dedicated to one thing and one thing only. That is, useless signs that just don’t make any sense.
Check out these signs and if you had a good hearty laugh or got more confused than ever, go ahead and join the UUU Signage group.
#1 The Drawing Really Helped A Lot
#2 Doctors Don’t Want You To Know This
#3 I Honked
Lisa McLendon, the William Allen White Professor of Journalism and Mass Communications and the coordinator of the Bremner Editing Center at the University of Kansas, highlighted to Bored Panda that when it comes to making signs: “Clarity and brevity are essential. You only have a second or two to get your message across, so you want people to understand quickly with zero confusion”.
#4 I Have Now
#5 “Ah Yes, Another One Of Our Many Exciting Deals!”
Lisa noted that proofreading before making a permanent decision cuts the expenses of having to fix a mistake after it’s too late.
She also stated that the font we choose plays a major role in effective communication. “Choose your font with readability in mind. It should be clear and readable at a distance; you don’t want to make people puzzle through a swirly script.”
#6 The Choice Is Yours!
#8 Looks Like Someone’s Had Enough
The UUU Signage group incorporates everything from ads to screenshots to memes. But the admins wholly encourage original content – photos that people have taken themselves.
#9 The Owner Didn’t Want To Pay Anyone
#10 Pretty Sure This Is The First Time Most Of Us Are Getting Called:
#11 Man, I Love Frogs
#12 What A Dramatic Escalation!
#13 When You No Longer Wants To Deal With Your Man
Laughing at these silly and (sometimes) outright mental signs is easy. But what we should also recall is that everyone is prone to mistakes.
Perhaps the signmaker was having a tiring day that he didn’t want to take a second look at his design at all. Or maybe their proofreading skills weren’t exactly top-notch. Either way, we should all be grateful for these chaotic designers who unknowingly (or not) managed to put a smile on our faces.
#14 The More You Look At It, The More Bothersome It Becomes
#15 Ever Seen Paperless Towels?
#16 The Mechanic Left This In My Girlfriend’s Car After Being Serviced… The Car Is Still Dirty. Wonder What The House Looks Like?
#17 A Stalker’s Dream Come True
Lisa further added that capitalization is fine if it’s just a few words but over usage in large blocks of text will make the message incoherent. “It’s also harder for people to read italic or highly stylized type, or type along a curve instead of a line,” she added. Moreover, an unorderly arrangement of words could lead to the message being misinterpreted.
#18 This Was A Couple of Years Ago… And I Know What They Meant But… Still
#19 Only For Mathematicians
Lisa suggests that for the sake of certainty, you should always get another person to proofread the text in your sign. There are a great many spelling and grammar checkers, but such tools aren’t entirely reliable.